The Smart Energy Revolution has arrived

We have launched in VIC, QLD, ACT, NSW and SA.

Leave your email to be one of our first customers. When it’s your turn to come on board our team will be in touch to guide you through the process.
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SMARTSHIFT™
OUTSMART THE ENERGY MARKET

You could save up to $150 - $400 a year on Amber's wholesale power rates by automatically running home appliances at times when energy is cheaper and greener.
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Eligible customers in SA can get 12 months of SmartShift™ for free (with no requirement to continue after the free trial period has ended).

Join Amber + SmartShift™
An image showing an iPhone with the Amber app open on the Smartshift screen.
Amber SmartShift Logo
Switch to Amber and access wholesale energy prices at home + SmartShift™ today.
Amber is a new Aussie power company doing things differently in an industry that desperately needs a shake up.

Renewables are now the cheapest form of power in Australia. This means the big energy retailers pay a lower wholesale price for power at times when renewables are generating, but sell that power to you at the same fixed rate - and pocket the difference.

Amber's different. For a low monthly membership fee we give your household direct access to the real-time wholesale price of energy as it changes every 30 minutes, so you pay less for power at times when cheap renewables are generating (and skip the retail markup).

Once you become an Amber customer our SmartShift™ technology can help you automatically shift some of your usage to times when wholesale power is cheaper and greener, saving you more money while supporting renewables.
See our wholesale power ratesHow Amber works
SmartShift ™ could save you up to an additional $150 - $400 per year on your wholesale home power bills with Amber.

Here's how it works.
A graph showing the average wholesale electricity price throughout the day, with the cheapest times highlighted as the times when the most renewable energy is availableA graph showing the average wholesale electricity price throughout the day, with the cheapest times highlighted as the times when amber would turn on a customers smart devices
Some household appliances, like electric hot water systems, pool pumps and home batteries have flexibility in the times that they use power from the grid (or when they charge and discharge power in the case of home batteries) while still providing their full service to you. SmartShift makes these devices smarter by optimising them to automatically shift some of your energy usage to times when the wholesale electricity price is cheaper. It works by controlling your appliances with either a small physical SmartShift™ device or by remotely accessing the SmartShift™ service (depending on the appliance). Pool pump and hot water owners will receive a free smart device as part of our South Australian Beta program.

‍SmartShift™ can automatically reduce the cost to run energy intensive appliances by up to $150 - $400 a year depending on your household energy usage (compared to Amber's wholesale prices without SmartShift™). There's no impact to the level of service your optimised appliances will provide.

Access to SmartShift™ is free for the first 12 months with no commitment to continue beyond the 12 month term.

Our SmartShift™ partners

We've been in the news!
SmartShift™ is helping South Australians like Heidi save hundreds on their energy bills.
Since Heidi and her family joined SmartShift™, we are on track to save her an estimated $200 per year on her energy bills through smart optimisation of her pool pump, while making sure it runs almost solely on renewable energy.
New!
Now supporting Tesla Powerwall!
You could save up to $200 - $400 a year on your power bills through our SmartShift™ Tesla Powerwall optimisations.
Our integration with Tesla Powerwall will allow you to create more value from your Tesla Powerwall by automating it based on the wholesale energy price with Amber. Our SmartShift™ technology is designed to minimise your electricity costs and maximise the value of your exported energy.
New!

SmartShift™ Beta Eligibility

We've received support from the SA Government's Demand Management Trials Program to offer SmartShift™ free for 12 months to 1,000 South Australian Amber customers in return for usage data and feedback.

If you live in SA you can now join Amber and start accessing wholesale power prices. If you have one of the eligible devices below you can also apply to be part of the SmartShift™ Beta program.

Don't own one of the below devices?
Although you can't participate in the SmartShift™ Beta right now you can still join Amber to access the real-time wholesale price of energy. Amber customers will have the opportunity to use SmartShift™ with many other household appliances and devices in the future.

Electric Hot Water

You could save up to $175 per year on your Amber bills and get a free SmartShift™ device
‍Your hot water system needs to be electric and have a storage tank.
An icon depicting a household battery

Household Battery

You could save $200 - $400 per year on your Amber bills
SmartShift™ works with a variety of home battery brands, including Tesla Powerwall & LG Chem.

Pool Pump

You could save up to $150 per year on your Amber bills and get a free SmartShift™ device
‍Your pool pump must plug into a standard power outlet.

Help the grid. Save the planet. 🌏

Switch to Amber and be part of our SmartShift™ Beta trial
When it comes to getting power from renewables, SA leads the world.

But SA still needs a better way to take advantage of those renewables when they're generating at their peak.

With the support of the SA government, we've developed beta technology with the power to solve this problem. It's called SmartShift.

We want you to be one of the first people on the planet to give SmartShift a go - but places are filling fast. The beta program is limited to 1,000 customers.
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How to join
Step 1. Sign up to Amber to access wholesale energy prices
Step 2. Next, we'll get you up and running with SmartShift™ if you own a compatible home battery, pool pump, or electric hot water system

“Households and small businesses are set to be the big winners from the smart technology being trialled by Amber Electric.”

Energy Minister Dan van Holst Pellekaan

Sign up to Amber + SmartShift ™ in less than 5 minutes
Already a customer? Get in touch at smartshift@amberelectric.com.au to join the program

Need to know more?

We've put together some handy links below to help you learn more about how Amber's SmartShift™ Beta works. If you can't find what you're looking for on our website please get in touch.

Do I need to be an Amber customer to be part of the SmartShift™ Beta?

Yes, you do. That's because SmartShift™ is only possible if you're paying Amber's varying wholesale power prices, which allow you to save by using power at cheaper and greener times. To participate in the SmartShift™ Beta program we'll ask you to switch to Amber for a minimum commitment of 12 months. This helps us make sure we have enough time to get you up and running and get data on your results.

How does SmartShift™ optimise home batteries?

Supported home batteries can connect to the SmartShift™ algorithm remotely, so there's no need for a physical device. SmartShift™ optimises batteries to discharge at times when the wholesale price is more expensive than usual, lowering the overall cost of your energy usage. That's because you'll be using power from the grid at times when energy is cheaper and greener, and using power from your battery at times when energy is more expensive. You'll be able to see how SmartShift™ is optimising your battery, and how much it's saving you, using the Amber app.

How does SmartShift™ optimise electric hot water systems?

If accepted into the Beta program with your hot water system, we'll organise for a SmartShift™ device to be installed into your meter box. You'll get the device for free. This device will optimise your electric hot water system to run at times when the wholesale price of energy is cheaper and greener, while still providing you with hot water round the clock. You'll be able to see how SmartShift™ is optimising your electric hot water system, and how much it's saving you, using the Amber app.

How does SmartShift™ optimise pool pumps?

If accepted into the Beta program with your pool pump we'll send you a free SmartShift™ device. This device sits between your pool pump's power plug and your power socket, controlling the flow of power based on Amber's 30 minute wholesale prices. We know that pool pumps can be noisy and may also be linked to chlorinators that require sunlight, so SmartShift™ will only run your pool pump at cheaper and greener times within a window of time that you specify to us (e.g. 7am - 7pm). You'll be able to see how SmartShift™ is optimising your pool pump, and how much it's saving you, using the Amber app.

See all SmartShift™ FAQs
Terms and ConditionsFeesBasic Plan Information DocumentsPrivacy Statement
Amber passes through wholesale electricity prices directly at the cost to us, this includes: wholesale energy costs, hedging costs, network charges (per kWh and per day), metering costs, environmental costs and carbon offset costs.
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© Amber Electric Pty Ltd ABN 98 623 603 805
The retailer and provider of energy to customers of the Amber energy product is Energy Locals Pty Ltd ACN 606 408 879, a licensed electricity retailer (trading under business name Amber Electric Retail Services)

Amber acknowledges Aboriginal and Torres Strait Islander people as the Traditional Custodians of the land on which we operate.
We pay respect to Aboriginal and Torres Strait Islander Elders past, present, and emerging.